Keys to a successful Website

Keep your page messaging/information short This helps a user catch what you are saying at a glance—one or two sentences for every block. Do not write long descriptions explaining how good you are. No one actually reads that. Forget about phrases and clichés, like “Our company provides best-in-class products and excellent services” that won’t explain […]

Marketing or Advertising?

Marketing affects how customers perceive your business. This perception is influenced by your advertising, online presence (website) and much more: How well is your website is designed? Does it look dated? Is it clean or chaotic and cluttered? How good is your customer support? How quickly do you respond to customers’ concerns? The quality of the work […]

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